Creating a Market

Lyle posted Piedmont Biofuels' (of Pittsboro, North Carolina) first press release, here's a great snipppet:

"We accidentally created a market," said Rachel Burton, one of the coop's founders. "People came to the classes, they started buying diesels, and started making their own fuel, and we ended up with folks at our doorstep thirsty for biofuels."

"We can't possibly make enough to meet demand, so we are putting the tanker on the road to meet the needs of our user community," said Burton.